Skip to contentA product of Parasara Foundation
parastroby Parasara

Parastro for Business

A little more meaning.
A more personal business.

Help your customers find a piece, a colour or a little guidance that feels like them.

Bring the wisdom of astrology into your store, your publication or your practice. Clear tools for you. Thoughtful experiences for the people you serve.

In your store. On your website. In a personal consultation.

A jewellery adviser helping a customer choose a gold pendant
A beautiful piece becomes more meaningful
when the story belongs to its wearer.

A familiar conversation, a new opportunity

“It’s beautiful.
But why is it for me?”

If a younger customer admires your collection and leaves without choosing, the missing piece may be a personal connection.

Tradition alone may not answer their question. A colour they connect with, a symbol of a fresh start, or a story they understand can give them another way to choose.

Parastro helps you explore that connection through astrology as a framework for reflection and personal expression. The customer keeps the choice.

Your business.
Their own reason to connect.

From a local gem counter to a digital publication, start with the experience you want to offer. Here are six ways Parastro can fit.

A customer and jewellery adviser considering a gold pendant

Jewellery & gold stores

Make the piece feel personal.

A customer may love a design and still wonder whether it is right for them. Connect its stone, colour or motif to a story they can make their own.

A meaningful first purchase. A thoughtful gift. A new chapter.
Explore the retail concept
A gemstone specialist examining an emerald over a velvet tray

Gemstone shops

Put understanding beside the stone.

Bring birth details, traditional stone associations and a client's chart into the conversation. Give your expertise a clear starting point, at the counter or in a consultation.

Birth details, stone associations and saved client records.
Explore the workspace
A customer discussing embroidered clothing with a boutique adviser

Ethnic wear & boutiques

Help someone find their colour.

Explore clothing suggestions that begin with the person: a colour, a personal intention, a motif with meaning. Make a large collection feel easier to choose from.

Personal colour stories and design ideas for your collection.
Explore the retail concept
A reader opening a newspaper beside morning tea

Newspapers & local media

Be part of the daily ritual.

Build a local calendar with the day's star, lunar phase and traditional timings. Bring the familiar almanac page to your website, with English and Malayalam data.

Daily almanacs, Malayalam dates and location-based timings.
Explore the publishing tools
An editor reviewing a lifestyle magazine with jewellery and textile photography

Magazines & digital publishers

Give readers something to explore.

Add birth-chart tools, star finders or calendar features alongside your stories. Let readers take part in the experience, with your publication's own design and editorial voice.

Interactive features built by your team using our API.
Explore the publishing tools
An astrologer and client in a calm consultation with a laptop and notebook

Astrologers & consultants

More room for the conversation.

Keep a client book, open charts and yogas, explore periods and matching, and ask the assistant about the client in focus. Their details and saved reports stay together.

A browser workspace for your practice. No coding needed.
Explore the workspace

Illustrative business scenes, created with AI.

An emerald and gold jewellery design on a softly lit surface
An example product story

A small reminder
to keep growing.

Emerald. Gold. A personal intention.

The next retail experience

From a product catalogue
to a personal discovery.

Imagine a customer sharing their birth details and what they are looking for. Your store offers a small selection, each with a clear story behind its colour, stone or design.

They could explore a design idea, choose from your real collection, and hear from you again when they ask to. The same conversation could continue online.

We call it Neo-gold.

A digital expression of a trusted gold brand: your craftsmanship and reputation, with a more personal way for the next generation to discover jewellery.

A concept we’re developing with retail partners. Catalogue recommendations, AI design previews and customer follow-ups would be tailored to your business.

See the retail experience

Start with what
your business needs.

The professional workspace and calculation API are available now. Talk to us for access, or to shape a retail experience around your own collection.

For your practice or counter

Open your workspace.

A client book, detailed charts, saved reports and an assistant for your consultations. Use it in your browser, with English and Malayalam results.

  • Keep birth details and notes in one place
  • Explore charts, periods, yogas and matching
  • Ask questions with the client’s reports at hand
Ask for workspace access Already have an account? Sign in

For your website or publication

Make it part of your product.

Your team can use the same calculations behind Parastro to build features in your own brand. Your website, your design, your relationship with the reader.

  • Birth charts, star finders and compatibility tools
  • Daily almanacs and the Malayalam calendar
  • Documented results in JSON and chart drawings in SVG
Explore the API documentation Talk to us about an API key

The calculations behind it

A shared foundation.

Computed with the Swiss Ephemeris and the Lahiri ayanamsa. 24 endpoints, with the inputs and results documented for your developers.

Explore the calculation library

Meaning, with care.

Traditional associations can invite reflection. A purchase should always feel like a choice, free from fear or pressure.

Your expertise belongs here.

You know your clients, your craft and your readers. Parastro gives you information to work with and room for your own voice.

A relationship worth keeping.

Start with the person’s permission. Any future product suggestions or follow-ups should be something they want to receive.

What could this look like
for your business?

Tell us what you sell, publish or help people with.
We’ll help you find a useful place to begin.

Talk to us sajith@tshaped.in
Parasara FoundationParastro is a product of the foundation.
parasara.org